Definition: Wine tourism

First practised by Thomas Jefferson in the 18th century, then by tourist and wine guides such as the famous Cock, which later became Le Féret, it was only a very modest beginning. It was really during the second half of the 20th century that we saw a tremendous boom in gastronomic and wine tourism. The first regions to develop this were Alsace in France, the Rhineland Palatinate in Germany, and Napa and Sonoma Valley in California. Then, organised trips for groups of enthusiasts facilitated access to the most renowned estates and encounters with important figures in the world of wine. Amateurs travelling alone or as a couple will not have these advantages, especially in the grand châteaux. A recommendation from a hotelier or restaurateur often leads to more interesting contacts. Making an appointment is essential for a successful visit. See also Oenotourism.