Definition: oenotourism 1

Thomas Jefferson, in addition to being one of the founding fathers of the United States and author of the Declaration of Independence, was the most perceptive wine tourist ahead of his time. As early as 1787, he travelled through the vineyards of France, Italy and Germany, providing descriptions, judgements and classifications that are still relevant today.

This specific term refers to wine tourism, which attracts a rather affluent and growing number of enthusiasts. Many wine lovers today are willing to spend money to indulge their passion and enrich their knowledge. By definition, all wine-producing regions have developed in magnificent areas, and the ability to combine wine and gastronomy is their main added value.